Flavored soy sauces. In case you're wondering, the Fun Soy logo means "flavor" in Japanese and is pronounced "Aji" (ahh-gee!). The mission of Fun soy is to offer real flavors and a healthy and innovative taste experience. Fun Soy products are made in the UK from natural ingredients (no added sugar): Fermented Low Sodium Soy Sauce, Wiltshire and Shropshire Truffle Extracts, Cold Pressed Lemongrass, Freshly Ground Smoked Jalapeno Peppers . Fun Soy sauces bring a new twist to traditional Asian dishes such as sushi, sashimi, rice and sautéed noodles. They are also perfect for salad dressings and marinades.